Dec 18, 2017 | Advertising, Marketing
This is a post that our own Mike Rudd wrote on his blog in 2017 and he has revised slightly to share again in 2018! This time next year what do you want to be remembered for in the work that you did? How would you want to be described? Is there a way in which you want...
Dec 12, 2017 | Advertising, Marketing
It is that time of the year. When marketing and advertising strategies are being prepared and approved for 2018. When teams are huddling up after their holiday party to discuss budgets and strategic direction. When businesses begin discussing how to further build...
Dec 4, 2017 | Advertising
There are two myths currently circulating in the advertising world. The first myth is that traditional and large companies are too big to care and come up with marketing programs that really resonate with customers. Patagonia busts that myth every single day and they...
Oct 5, 2017 | Advertising
We won’t try to hide behind what we do and what we don’t do. We are an advertising agency that acts as marketing support consultants (we just can’t help ourselves it seems!) At our core we know how to efficiently purchase media that is the right target and can be the...
Sep 27, 2017 | Advertising
Welcome back to the final part of our three part series on “what about digital?” where we discuss how digital advertising is shifting and the role in which it is playing in company’s overall operations and especially marketing & advertising plans. Read part...
Sep 20, 2017 | Advertising
There is a second side to digital beyond what we covered in our Part 1 post HERE. Today we look at the unpaid side of digital and the social media marketing angle. Once again this is meant for a quick bullet point read of things to consider when crafting your social...